MEDIA RELEASE
Triple Bogey's Bestselling Ready-to-Drink Transfusion Cocktail now available in Cranberry
Golf’s iconic cocktail gets a new spin.
Cheers to over 5,600,000 reasons why a small but innovative family owned beverage company continues to crush it on the fairways, at the Country Clubs, on the patios and just about everywhere in between.
More locations, more customers served, and another NEW timeless addition to the popular Ready To Drink product family … founder Geoff Tait and the Triple Bogey Brewing Co continue to pour passion into what they love, one refreshingly original idea at a time.
FOR IMMEDIATE RELEASE
New Cranberry flavoured Transfusions.
Mixing things up yet again, the Triple Bogey Brewing Company is pleased to announce their latest refreshing libation, the Cranberry Transfusion! – a celebrated blend of tradition and innovation.
No slow play here. Fresh off of the explosive success of the Classic Transfusion, Triple Bogey brings a ‘berry’ tasty spin to its highly popular and bestselling classic.
“Absolutely blown away by the success of the Transfusion in 2023. It continues to sell like crazy. Over 500,00 cans crushed in 2023 alone. Just made sense to offer a complementary flavour. And it’s really really good ~ perfectly ok to call it a #Cranfusion,” Geoff Tait, President & Founder
The Triple Bogey Cranberry Transfusion combines the same bold mix and refreshing allure of the original cocktail, making it the perfect complement for those seeking a delicious and exciting Transfusion flavour option.
With its carefully crafted blend of ingredients, Vodka + Ginger Ale + Cranberry Juice the Cranberry version delivers the same unique taste which makes it so crazy popular. Ideal for those looking for a refreshing and sophisticated drink option, Triple Bogey Transfusions are easy to enjoy on the fairways, clubhouses, patios, whether at home or on the go.
Blending Tradition with Innovation.
“It all began with beer. And we’re still a brewing company at heart. Our Original Lager continues to roll through the fairways and clubhouses and increase in volume year over year. Don’t get the nickname ‘Golf’s Beer’ without earring it. And while the Big Green Can continues to be our hero product, we’re also recognizing a shift in the the rapid growth and consumer interest in the Ready-to-Drink (RTD) categories. Since day one, our primary objective has always been to make products that golfers / consumers are asking for, so adding high demand options like the Transfusion really help round out our lineup,” Geoff Tait, President & Founder
From the first tee to 19th hole confessions, golf provides ample opportunity to engage in friendly banter while enjoying a drink or three. Commonly referred to as ‘Golf’s Cocktail’, Transfusions have been the preferred drink at Golf and Country Clubs across the United States – and now Canada – for years.
Origin unknown, highly popular Transfusions are a staple beverage at Golf & Country Club’s on both coasts, including Augusta. President Dwight D. Eisenhower was a loyalist, known to sip Transfusions at the Eldorado Country Club in California, and any Canadian who’s taken a golf trip south of the border has more than likely experienced their addictive appeal.
It’s also not possible to confirm where exactly the name Transfusion originated, though it’s widely believed to have some connection to a hangover remedy. Ginger and mild carbonation to soothe nausea, grape juice for electrolytes, and vodka to serve as hair of the dog, a combination rumored to work wonders. In essence mirroring the process of an actual life-sustaining (or changing) transfusion.
Just add Cranberry.
Launching new products, much like achieving milestones, is a lot of fun and continues to be distilled into the Triple Bogey brand DNA as it celebrates its best year yet in 2023. Hard to imagine, but it’s been over a a decade now of serving up the refreshing options golfers and golfers alike have grown to love. Now available at over 800 locations, including 450+ golf clubs, courses, indoor facilities, bars, restaurants, LCBO and grocery locations in Ontario alone, Triple Bogey continues to exceed expectations with its unique focus on community and unmatched service to an industry they know well. With a variety of products now available and thriving all across Ontario, growing in Western Canada, a newly established retail presence in PEI, on the shelves and fairways of Novas Scotia (including Cabot Cape Breton), and into the hands of those in Newfoundland & Labrador.
Keep on rolling.
Firmly entrenched as ‘Golf’s go-to-beer’, connection with the golf industry, and fierce loyalty of its consumer base, Triple Bogey continues to grow and expand year over year across borders and retail channels.
“Golf’s beer on a golf course. Golf’s iconic cocktails being served up at a golf club. These sell themselves. It’s an absolute gimme,” – consensus opinion among Food & Beverage Managers. A sentiment anyone who has witnessed what a fun and irreverent golf brand can do for business on a golf course will attest.
About Triple Bogey Brewing Company:
Founded in 2014, the Triple Bogey Brewing Company has been a huge success both on and off the course. Inspired by golf and designed for the masses, Triple Bogey lagers feature Aurora and Perle hops that bring out a slight citrus flavour, while maintaining a refreshingly light and universally approved taste. Add in the crazy popular vodka based Ready-To-Drink cocktails; Half & Half Hard Lemonade & Iced Tea and Transfusions and Triple Bogey continues to be golfers go-to choice whether at the course or off. Triple Bogey’s cans and kegs are sold at over 400 golf courses across Ontario, Canada’s largest province, in addition to being served in excess of 800 locations; bars, restaurants, indoor golf facilities, driving ranges, and participating retail outlets. Expansion across Canada is well underway with stops and dots in Alberta, Saskatchewan, Manitoba, PEI, Nova Scotia, Newfoundland & Labrador.
Triple Bogey Cranberry Transfusions available spring 2024
Triple Bogey’s family of premium lagers and refreshing Ready-To-Drink cocktails includes:
- Triple Bogey Blonde Lager (original)
- Triple Bogey Blonde Light
- Triple Bogey Amber
- Hurry Hard Amber Lager (seasonal winter beer dedicated to Curlers / curling)
- Half & Half Hard Lemonade & Iced Tea
- Classic Transfusion
- Cranberry Transfusion
“Perfectly ok to call it a #Cranfusion.”
Geoff Tait
Triple Bogey – January 30, 2024
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Location, Location, Locations.
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