MEDIA RELEASE
Triple Bogey's wildly popular Classic Transfusion Cocktail soon available at a LCBO location near you.
Cheers to over 5,600,000 reasons (and counting) why a small but innovative family owned beverage company continues to crush it on the fairways, at the Country Clubs, on the patios, and just about everywhere in between.
More locations, more customers served, and another two NEW timeless additions to its already crazy popular Ready To Drink product family … founder Geoff Tait and the Triple Bogey Brewing Co continue to pour passion into what they love, one refreshingly original idea at a time.
(For immediate Release): Coming off its best year ever in 2023, Triple Bogey continues to roll and is thrilled to announce that its wildly popular Classic Transfusion Cocktail (over 500,000 cans crushed in rookie season) will soon be available at LCBO locations throughout Ontario.
A modern spin on the Country Club classic, Transfusions offer a refreshing blend of premium ingredients that have captured the hearts and taste buds of golfers and consumers across the country.
As of March 2024, golf enthusiasts, beverage aficionados, and cocktail lovers alike can purchase and enjoy the refreshing taste of Triple Bogey Classic Transfusions both on and off the course.
“Best and worst kept secret around. Crazy excited to be able to offer Transfusions to our loyal drinkers both on and off the fairways. Got so busy making our new awesome Cranberry Transfusion and delicious Pineapple Azaela we almost forgot to tell you! Ha Just kidding! This is absolutely huge!!
Never tired of answering this question, but YES Transfusions will now be available at retail in the LCBO. Cheers to the thousands of inquiries and big thank you to the fine folks at the LCBO for putting it on the shelves!
And thank you to the over 500,000 thousand pairs of lips this drink hit in 2023. This doesn’t happen without all of you! It also doesn’t happen without the great TB team making, delivering and selling it at and on the courses, bars, indoor golfs etc.
Now let’s paint the towns purple in 2024!! You keep enjoying them and we’ll keep pumping them out! ” – Geoff Tait, President and Founder
Triple Bogey Classic Transfusions are meticulously crafted to capture the essence of the game and deliver a beverage experience that echoes the spirit, camaraderie, and flat out fun we have out on the golf course.
The availability of Triple Bogey Classic Transfusions at LCBO locations marks a significant milestone for Triple Bogey Brewing Co. and underscores its commitment to delivering premium, innovative beverages to consumers. With its exclusive lineup of products Triple Bogey has something for everyone whether enjoying a premium lager (golf’s beer), including Non-Alcoholic, or an iconic golf inspired cocktail – now in 4 flavour options.
For more information, visit triplebogey.com and join the groups on social media for updates, promos, exclusive content, and more fun.
“Golf’s beer on the golf course. And now Golf’s Iconic Cocktails available in refreshing and Ready-To-Drink options. Triple Bogey’s family of golf inspired premium lagers and ready-to-crush cocktails are a staple with golfers, as common on the fairways nowadays as grass, balls, yardage markers, and sprinkler heads. It’s an absolute gimme when it comes to ensuring golfers at our facility enjoy an over-par experience!” – consensus opinion among Food & Beverage Managers. A sentiment anyone who has witnessed what a fun and irreverent golf brand can do for business on a golf course will attest.
About Triple Bogey Brewing Company:
Founded in 2014, the Triple Bogey Brewing Company has been a huge success both on and off the course. Inspired by golf and designed for the masses, Triple Bogey lagers feature Aurora and Perle hops that bring out a slight citrus flavour, while maintaining a refreshingly light and universally approved taste. Add in the crazy popular vodka based Ready-To-Drink cocktails; Transfusions (Classic & Cranberry), Half & Half Hard Lemonade & Iced Tea and Signature Azalea and Triple Bogey continues to be golfers go-to choice for refreshments both on and off the course. Triple Bogey’s cans and kegs are sold at over 400 golf courses across Ontario, Canada’s largest province, in addition to being served in excess of 800 locations; bars, restaurants, indoor golf facilities, driving ranges, and participating retail outlets. Expansion across Canada is well underway with stops and dots in Alberta, Saskatchewan, Manitoba, PEI, Nova Scotia, Newfoundland & Labrador.
Triple Bogey Classic Transfusion will join Premium Original Lager and Original Light, and be available in LCBO locations March 2024.
Triple Bogey’s family of premium lagers and refreshing Ready-To-Drink cocktails includes:
- Triple Bogey Blonde Lager (original)
- Triple Bogey Blonde Light
- Triple Bogey Amber
- Hurry Hard Amber Lager (seasonal winter beer dedicated to Curlers / curling)
- Half & Half Hard Lemonade & Iced Tea
- Classic Transfusion
- Cranberry Transfusion
- Signature Azalea
“With the success of the beers and now golf’s four iconic cocktails under the Triple Bogey umbrella, our licensees and us are super excited to get things flowing. Can’t get those greens rolling fast enough. Cheers to another great year and making new friends in 2024.”
Geoff Tait
Triple Bogey – February 15, 2024
Additional images / information / interview availability upon request.
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Let’s Get This Cocktail Party Rolling …
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An Iconic Pairing
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Location, Location, Locations.
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QUICK FACTS
Golf's Beer
Triple Bogey is a beer crafted for the masses. Aurora and Perle hops bring out a slight citrus flavour that instantly refreshes. Delicious lagers that plays well in any situation. The Triple Bogey family of beers include Original Blonde, Light, and Amber ensuring there is an option to suit every taste. And you don't get the nickname 'golf's beer' without earning it - one refreshing customer at a time.
Ready To Drink
In addition to our popular family of fairway loving of lagers, Triple Bogey offers a Hard Line Seltzer in addition to the crazy popular Half & Half Hard Lemonade & Iced Tea. A modern twist on a timeless classic, this iconic combination is crushing every expectation on and off the course. Add to that our newest concoction, Golf's iconic cocktail the Classic Transfusion.
Over 391,00 views
Founder and President Geoff Tait is widely recognized as a thought leader in the golf industry and craft brewing space. A recent post on LinkedIn referencing pandemic restrictions has been viewed over 391,000 times.
Over 60% adoption rate
Golf courses see the added value in stocking a product their customers ask for and enjoy, drinks curated just for them. Enhancing the onsite consumer experience translates into repeatable business and attributable revenue. It’s a cross beneficial marketing (B2B) partnership and supply chain.
Ideally positioned for growth
The attitudes and behaviors of golfers are changing. Authenticity, community, and personalization have never been more important to the modern consumer. Golf’s collective thirst for beers and beverages curated just for them resonates now and will for years to come. #BetterHitAnother
Customer-centric
A hyper-focused attention on a specific audience translates into cross-industry awareness and growth. A concerted array of sales support, branded merchandise, promotional materials, and event assistance help vendors with marketing objectives and keeps the focus on their game, their customer, their business.
PODCAST #BetterHitAnother
Set to launch at some point in 2023, if we can find time, Geoff is committed to adding more authentic perspective and content. Lessons he’s learned, the friends (soon-to-be-guests) he’s made, and stories untold along the way. In the spirit of Triple Bogey, it will be fun.
About Triple Bogey
Founded in 2014, the Triple Bogey Brewing Company has been a huge success both on and off the course. Designed for the masses, Triple Bogey lagers feature Aurora and Perle hops that bring out a slight citrus flavour, while maintaining a refreshingly light and universally approved taste. Add a Hard Lime Seltzer and the crazy popular Half & Half Hard Lemonade & Iced Tea to the mix and you have a family of ready to drink beverages for the fairways and perfect on the patios. Triple Bogey’s cans and kegs are sold at over 400 golf courses across Ontario, Canada’s largest province, in addition to being served in excess of 800 locations; bars, restaurants, indoor golf facilities, driving ranges, and participating retail outlets. Expansion across Canada is underway.
About Geoff Tait
Geoff Tait is one of the Canadian golf industry’s most respected and renowned thinkers and independent business entrepreneurs.
As Founder and President of the Triple Bogey Supply Co, his work ethic, customer-centric approach, and entrusted industry connections have enabled Triple Bogey to grow in excess of 800 locations and over 4M cans crushed of the original lager alone. An astute marketer, Geoff is quick to spot and leverage consumer trends while his industry acumen and connections support moving ideas through execution. Geoff was also a founding partner in Quagmire Golf - a fashion forward apparel brand that was sold in locations across North America, worn by a winner of the Canadian Open, and earned Geoff the extraordinary opportunity to collaborate with Arnold Palmer.
Well known and widely respected for his kind, generous, and giving nature Geoff is currently busy brewing and serving up refreshing lagers, wine, and seltzer to the golf & curling communities. And also finding time to make some really cool clothing and accessories.
- Marketing Professor at Durham College
- Working in close collaboration with Arnold Palmer and his team to launch and distribute Arnie Wear across North America
- Founder of Quagmire Golf (golf lifestyle clothing line)
- Managed The Port Stanley Wharf Restaurant
- Teacher at University of Utembi, Valera, Venezuela
- Golf Tour Director for Carnival & Celebrity Cruise Lines
- Diploma from Humber College PGM Program
- BA of Business from University of Western Sydney